It’s important to start strong and grab your audience’s attention right away. Think about big wins you can communicate that differentiate your business from others and show your business is on a growth trajectory.
years in business
unique customers since inception
offices in New York and California
Write a brief mission statement in one to two sentences that explains the reason why your company exists.
Number of investments made
Positive client reviews
State the specific objectives your business plans to achieve with the time frames for achieving them
The average small business spends between $1,000-$5,000 or more per month on outsourced SEO initiatives with no real understanding of whether or not the investment is driving the best results.
Describe the problems you solve for your clients.
Be brief and try to include data showing the size of the problem.
ABC SearchTech solves the problem of high SEO costs and uncertain outcomes with an automated SEO platform powered by machine learning that improves SEO ROI and meets the demands of businesses of all sizes.
Explain how your company’s solution solves the problem described in the previous slide.
Be realistic in setting business objectives and goals to complete them. This shows you understand your market and what’s feasible for your business.
State the specific objectives your business plans to achieve with the time frames for achieving them
You may have to do some research to complete the market analysis slide. Use search engines, industry publications, industry blogs, and news articles to find data and reliable commentary on trends.
The market size: sales and customers
The market is in a growth trend
It's a new/mature market
Barriers to entry
Describe the state of the market your business operates in.
Show how your company compares to others in your industry. Focus on differentiating yourself from competitors by vial criteria.
To segment customers, start by analyzing the data you have about them, and then look for customers with similar demographic profiles and behaviour patterns. Group similar customers into separate segments for more targeted and relevant marketing in the future that will drive better results.
Describe your ideal target audiences and the potential size of each audience. Include information about spending power, buying patterns, pain points, and goals.
Years in business
Annual sales revenue
The marketing strategy slide provides a high-level strategic insight into how you’ll raise awareness, recognition, sales, and loyalty. You can highlight the types of marketing investments you’ll make in the Promotion section, but you don’t have to go into great detail about specific marketing tactics. Save that information for your marketing plan document.
(the product or service you're selling)
(the price you're charging)
(how you'll market your product or service to the target audience)
(how the product will be distributed and where it can be purchased)
The marketing strategy slide should address the 4 Ps:
When filling out the financial planning slide, explain how you came up with the numbers in your financial forecast. If you’re using the business plan to secure funding, describe specifically how any money will be used.
The financial planning slide is the first slide that many people will look at, so make sure it provides recent financial performance data as well as future projections.
To fill out the operating plan slide, focus on the state of your business now and everything you need to operate your business today as well as any expected needs to continue operating your business in the future.
Locations and Facilities
The management planning slide is one of the most important in your business plan because investors, lenders, and other stakeholders want to feel confident that the right leadership is in place to execute your plan.
Show how your company compares to others in your industry. Focus on differentiating yourself from competitors by vial criteria.
Explain who is already on your team and what roles still have to be filled in order to execute your business plan.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
List your company's key initiatives you'll invest in to execute your business plan and a timeline to complete each one.
Most recent fiscal year balance sheet
Full reports in a separate appendix. This includes:
Most recent fiscal year cash flow statement
Most recent fiscal year profit or loss statement
12-month projected revenue and expenses
12-month profit or loss projection
Cash flow projection
Projected balance sheet
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A business plan presentation is a slide deck used to communicate your business roadmap – from launch to growth – to potential investors, lenders, or other stakeholders who need to understand its value and potential.
Use this business plan presentation template to make the process of writing your presentation easier, faster, and a lot less stressful. You’ll need to do some research before you start writing and gathering information about your financial projections, market, competition, customer segments, marketing strategy, and operations plan.
You can use this business plan template presentation to create your business plan slide deck. It includes all of the slides and information needed to deliver a professional presentation.
The 7 parts of a business plan represent the key topics that must be covered, including
Show your business has potential and traction with this free business plan presentation template.
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